Tips for Effective Logo Design
Here are some tips to keep in mind as you go through the logo design process.
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Kristen Thompson
- Jan 18
- 4 min
Ask a Marketing Consultant: What is OTT Advertising?
So, what exactly are OTT ads? We’re here to answer your questions and help position your brand in front of your ideal target customer!
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Kristen Thompson
- Jan 12, 2023
- 3 min
What is a Google Business Profile and Why is it So Important?
Research shows that 4 out of 5 consumers use search engines to find local businesses. That makes, Google My Business an incredibly...
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Kristen Thompson
- Dec 8, 2022
- 3 min
Six Ways to Turn Customers into Loyal Fans
Brand loyalty isn't something you buy. It's something you earn. Loyal fans are earned through customer service and appreciation.
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Kristen Thompson
- Aug 9, 2022
- 5 min
If You Do Only One Marketing Activity, DO THIS!
The QUANTITY and QUALITY of citations and backlinks are among the factors that search engines evaluate in order to estimate the...
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Kristen Thompson
- May 26, 2021
- 3 min
Map Out Your Customer’s Journey LONG Before They Take The Trip
Marketing agencies have long used customer journey maps as a way of identifying the best way to seamlessly guide customers through the...
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Kristen Thompson
- Sep 3, 2020
- 3 min
What is a Brand Style Guide and Do I Need One?
Simply put, a Brand Style Guide is a book of rules about how you portray your company to the world. Think of it as your company's...
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Kristen Thompson
- Aug 18, 2020
- 3 min
Utilizing Landing Pages to Turn Prospects into Customers
Unlike web pages, which typically have several goals and encourage exploration, landing pages are designed with a SINGLE focus or goal, know
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Kristen Thompson
- Jun 11, 2020
- 3 min
SEO-Friendly Web Design
As the best digital agencies will tell you, your website should be as attractive to Google as it is to your customers.
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Kristen Thompson
- May 25, 2020
- 4 min
Why Social Media Marketing is a Must for Every Business
Social media has given today’s businesses the ideal tool to build that trust and transparency, as long as it’s utilized carefully, sensitive
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Kristen Thompson
- May 4, 2020
- 3 min
Do You Know What Your Customers Are Saying About You?
In today’s digital world, people begin their search for products and services online. So, it's important to manage your online reputation.
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Kristen Thompson
- Apr 6, 2020
- 4 min
The Importance of Scrubbing Your Email List
Thompson Marketing Partners shares how scrubbing your email list makes the most of your email marketing efforts.
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Kristen Thompson
- Mar 16, 2020
- 3 min
Businesses and the Coronavirus
Businesses exists to solve problems. The “problem” on everyone’s mind right now is the Coronavirus. Learn how to temporarily adapt, or...
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Kristen Thompson
- Feb 18, 2020
- 4 min
The Best Marketing Doesn't Feel Like Marketing
Thompson Marketing Partners shares how the best marketing doesn’t feel like marketing.
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Kristen Thompson
- Feb 4, 2020
- 4 min
The Importance of a Marketing Strategy and Marketing Plan
Thompson Marketing Partners shares the importance of having a marketing strategy/plan in place in order to provide a clear path to success.
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Thompson Marketing
- Sep 6, 2019
- 3 min
What Does Website Management Involve?
An effective website can be one of the most powerful marketing tools available. It is the best way to advertise your business and to...
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Thompson Marketing
- Aug 30, 2019
- 2 min
What Exactly is Search Engine Optimization (SEO) & Does My Website Need It?
Search engines like Google and Bing are answer machines. They exist to discover, understand and organize the internet’s content to...
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Thompson Marketing
- Aug 23, 2019
- 3 min
The Power of eMail Marketing
Despite the rise of new communication channels, email is still an effective marketing tool. Each tool in the tool box serves an...
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Thompson Marketing
- Aug 16, 2019
- 3 min
What is Call Tracking and Should I Use It?
Do a good portion of your leads reach out to you via phone? Did you know that there is a way to track where those customers found you?...
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Thompson Marketing
- Aug 9, 2019
- 4 min
7 Must-Haves for your Website in 2019
Your website often serves as the first, sometimes only, impression of your business to the world. A good website provides customers with...
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